A Single Website Serves Several Purposes

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web

Websites today need to do more. While they serve as an introduction to your business to new customers, they also need to offer a way for buyers to take action. Plus, they need to encourage people to interact with your business, build loyalty, and enhance your brand — all on a single web page that can be read on a tiny smartphone screen.

Whew! That’s a lot. But it’s what’s required for successful online interactions.

Time Is Money

The average amount of time people spend on a web page is 45 seconds. And it’s far less they don’t instantly find what they want once they land there. So your website only has a few seconds — or even a fraction of a second — to make a big impression. The longer you can keep people on your website, the more likely they are to take the desired action you want. And the less time they will spend visiting your competitors’ pages.

That means your websites have to work right the first time. They need to be eye-catching, informative, and intuitive. And you have to give people a clear path to the action you want them to take — whether it’s buying your products or services, offering their contact information, or generating a lead for future pursuit.

Lytron Web Design

The professional web designers at Lytron have the knowledge, tools, and experience to make your websites highly effective. We make it easy for people to find your business online. Then once, they arrive on your website, they will stay there longer, take action sooner, and give you the results you want faster.

Today’s websites have to serve a lot of purposes and they need to do it quickly. With Lytron Web Design on your side, you can be sure your web pages are getting proven results that work.

Tone More Important than Words or Pictures

businessman computer keyboard working concept

businessman computer keyboard working concept

What’s more important to a successful website: Engaging and attractive images or great written content that successfully captures in words the message you are trying to express? The answer is neither. The overall tone or “feel” of the website is the one thing visitors will notice most.

Words and pictures contribute to the tone. But so do intuitive design, ease of use, layout, and a hundred other elements. Putting them all together into one cohesive, effective web page is the secret to online success.

True Value

You can spend a fortune on licensed images or pay a content writer a bundle of money to create great descriptive copy, but none of that is going to be worth anything if your website’s tone isn’t instantly and immediately clear to the first-time visitor. The truth is nobody is going to spend enough time on your website to notice your great pictures and flowery words if they don’t feel comfortable from the moment they arrive there.

Professional web designers understand that a great web page is more than just the sum of its collective parts. It’s the way they all fit together to offer visitors a unique and engaging experience that adds genuine value to their ability to interact with your business. And that’s what Lytron Web Design specializes in providing its clients.

More than a Feeling

It’s important to remember that people land on your web page because they want to be there. They are actively searching for a company or entity that is providing exactly the type of product or service you are offering. But it’s also important to note that there are probably hundreds if not thousands of other web pages offering exactly the same thing.

Getting people not only to stay but to keep coming back again and again requires the perfect balance of tone, words, pictures, design, and a myriad of other elements available from Lytron Web Design.