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Goal: to have a clear and objective view of what are the strengths and weaknesses in the internal environment

and the opportunities and threats in the external environment.

What are the company’s strengths?

We use softwares to get fresh data from search behaviors and competitive advantages.

When we know your competition, understand your past experiences, victories and defeats, we can use these as a foundation. We will build on solid insights instead of blind intuition..
swot business people planning strategy in office 2CMPFUB
swot woman working at office 3TN59UJ

What are the weakness?

A target market is the specific group of people you want to reach with your marketing message. They are the people who are most likely to buy your products or services, and they are united by some common characteristics, like demographics and behaviors.

The more clearly you define your target group, the better you can understand how and where to reach your best prospects. You can start with broad categories like millennials or single dads, but you need to get much more detailed to achieve the best possible conversion rates.

Don’t be afraid to get highly specific. This is all about targeting your marketing efforts effectively, not stopping people from buying your product. People who are not included in your target market can still buy from you—they’re just not your top focus when it comes to crafting your marketing strategy.

Opportunities & Competitive Advantages

Attracting the Right Clients: It all begins with finding your perfect audience

Threats & Variables

Attracting the Right Clients: It all begins with finding your perfect audience