Have you ever had the experience of clicking on a website link and then waiting what seems like an eternity for it to load onto your phone, tablet, or computer? While the actual time may only have been a few seconds or a minute at most, each second web visitors wait exponentially increases the likelihood they are going to give up and go somewhere else.

And if it’s your business’s website that is loading slowly, that could mean lost sales, damage to your reputation, and harm to your brand.

Why Is It So Slow?

You probably worked very hard to get your website just right. You may have paid a designer to make it visually appealing, a programmer to make it easy to navigate, and a marketer to make sure it gets placed at or near the top of the Google search engine page. But all that money is wasted if it loads so slowly that people are jumping off before they ever get to see it.

So why do weblinks load so slowly sometimes? It could be one of any number of things. But the most likely culprit is that your site features too many images that are unoptimized. If you include high-resolution images on your web pages, these eat up a lot of bandwidth while loading — especially if you upload larger-sized images then scale them down to a smaller size. This can fool the user’s device into thinking that your website is much bigger than it actually is, causing it to load much more slowly.

Quick Fixes

The best solution is to have the web developers at Lytron optimize your website so that it loads quickly and efficiently, reducing the number of visitors who click off out of load time frustration.

Our experienced, professional web designers have the skills, tools, and expertise to optimize your pages so they load instantly onto visitors’ devices.